17 J. L. Gordon Street,
Tel Aviv,
Israel,
6343801,
Tel Aviv District
-
Close to the beach
Perfect
8.9
8.3
/10
Loved by guests
Prime location
Friendly staff
Clean rooms
Great location
Comfortable room
"Great vibe the moment you enter the lobby! Loved the room."
Fiona from United Kingdom
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"The whole interior design of hotel is awesome, in room comfy bed, welcome bottle of wine, sweets, mineral water in the room"
Szabolcs from United Kingdom
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"it is really few steps from the beach. Original furniture, cool mood."
Marco from Italy
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Dave Gordon, A Member Of Brown Hotels - An eclectic budget hotel with vintage style, a rooftop terrace, and proximity to Gordon Beach
Dave Gordon, A Member Of Brown Hotels offers 35 rooms across five categories, ranging from compact Solo Rooms to the bold Foxy Superior Room with a circular bed and in-room tub. The Urban+ room features a step-out balcony, while all accommodations include vintage flea-market decor, flat-screen TVs, walk-in rainfall showers, and free WiFi. A continental breakfast is served at nearby cafes, and the honesty bar provides drinks for guests. The hotel's courtyard and rooftop terrace offer outdoor relaxation, and bikes are available for rent. Located on Gordon Street, Brown Hotels' property is a 5-minute walk from Gordon Beach and close to Dizengoff Street's shopping and dining options. The Bauhaus Center Tel Aviv is 0.5 km away.
Pros
The rooftop terrace and courtyard provide outdoor spaces for relaxation.
Vintage decor and unique room designs, such as the Foxy Superior Room with a circular bed.
Proximity to Gordon Beach and Dizengoff Street's shopping and dining options.
Bike rentals and discounted gym access for active guests.
An honesty bar with soft drinks, wine, and beer available.
Cons
No on-site restaurant, with breakfast served at nearby cafes.
The surrounding area can get crowded, especially near Gordon Beach.
Must-do experiences
Savor a traditional Shakshuka at Dr. Shakshuka in Jaffa.
Stroll through the Carmel Market for local spices and fresh produce.
Catch the sunset at the scenic Tel Aviv Port area promenade.
Explore the street art in Florentin for an authentic vibe.
Visit the Bauhaus Center for a guided architecture tour in White City.
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Select your room type
Find detailed information on rooms, amenities, and exclusive deals for your ideal beach holiday
Economy Double Room
1 person
12 m²
1 Double bed
Shower
Heating
room details
Classic Double Room
2 persons
16 m²
1 King-size bed
Shower
Heating
room details
Classic Double Room Balcony
2 persons
15 m²
1 King-size bed
Shower
Heating
room details
Triple Room Balcony
2 persons
17 m²
1 King-size bed
Shower
Heating
room details
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Prices and availability
View real-time room availability and secure the best rate for your travel dates
Facilities
Enjoy modern comforts, from ocean-view suites to family-friendly options with breakfast included
General
Non-smoking rooms
Free Wi-Fi
No parking
Safe deposit box
VIP check-in/ -out
Express check-in/ -out
Concierge desk
No pets allowed
Security
Luggage storage
Allergy-free rooms
Smoke detectors
Fire extinguishers
Key access
Guest Parking
Electric kettle
Services
Paid shuttle service
Housekeeping
Laundry
Dry cleaning
Welcome drink
Dining
Bar/ Lounge area
Business
Fax/Photocopying
Children
Cots
Spa & Leisure
Sun loungers
Sun terrace
Garden area
Room features
Air conditioning
Heating
Soundproofed rooms
Sitting area
Terrace
Garden furniture
Tea and coffee facilities
Ironing facilities
Self-catering
Electric kettle
Media
Flat-screen TV
Room decor
Parquet floor
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Location
17 J. L. Gordon Street,
Tel Aviv,
Israel,
6343801,
Tel Aviv District
Map view
17 J. L. Gordon Street,
Tel Aviv,
Israel,
6343801,
Tel Aviv District
City landmarks
Museum
Tel Aviv Museum of Art
1.9
km
Market
Sarona Market
2.9
km
Mall
Dizengoff Square
990 m
Park
Meir Park
1.5
km
Mall
Dizengoff Center
990 m
Museum
Independence Hall at the Shalom Mayer Tower
2.1
km
Mall
Sheinkin Street
2.0
km
Beach
Hilton Beach
1.2
km
Museum
Ben-Gurion House
1.2
km
Square
Habima Square
2.0
km
Beach
Metzitzim Beach
1.2
km
Landmark
Itzhak Rabin Monument
970 m
Landmark
So Tel Aviv souvenir shop
630 m
Landmark
Opera Tower
1.1
km
Museum
Helena Rubinstein Pavilion for Contemporary Art
1.2
km
Landmark
The Antique Toy Gallery
700 m
Mall
Rothschild Boulevard
2.0
km
Landmark
The PhotoHouse
1.2
km
Landmark
Old Tel Aviv Port Area
2.2
km
Square
Magen David Square
1.4
km
Landmark
Nachalat Binyamin Pedestrian Mall
1.5
km
Square
Kikar Ha-Medina
2.6
km
Nearby
Gallery
Bauhaus Center Tel Aviv
340 m
Beach
Bograshov Beach
340 m
Beach
Gordon Beach
340 m
Beach
Frishman Beach
340 m
Ben Yehuda St 92
Ravid
90 m
Rehov Dov Hoz 21
Dervish Ethnic Arts
220 m
Gallery
Gallery Frank Meisler
410 m
Gallery
Miss D. Gallery
480 m
Restaurants
Shakshukia
50 m
Shakshukia 94
Kiki
360 m
147 Diezengoff
Marketlv Vegan
320 m
140 Dizengoff Street
Cookeez
330 m
Dizengoff 116 or Allenby 114
Frishman Falafel & Frishman Sabich
440 m
44 Frishman
Arale Bar & Chef Pizza
310 m
Dizengoff Street 123
Halehem Maxim
410 m
Rehov Dizengoff 154
McDonald's
430 m
Rehov HaYarkon 81
Yashka Shwarma
470 m
Dizengoff St. 105
Explore Tel Aviv
Explore Tel Aviv
Top Attractions
Activities
Dining
Entertainment
Bauhaus Center Tel Aviv
5 minutes' walk
Showcases the city's iconic Bauhaus architecture; features exhibitions and guided tours highlighting this UNESCO World Heritage site.
Dizengoff Square
13 minutes' walk
A vibrant urban square with a fountain, surrounded by shops and cafés, perfect for people-watching and enjoying the city's vibe.
Meir Park
19 minutes' walk
This park offers lush greenery, playgrounds, and a relaxing atmosphere, ideal for families or a peaceful break from the city.
Tel Aviv Museum of Art
25 minutes' walk
Features extensive collections of modern and contemporary art; includes free admission on certain days and guided tours available.
Beach Sports at Gordon Beach
5 minutes' walk
Engage in volleyball and water sports at this popular beach, easily accessible for an active and fun-filled day by the sea.
Yoga at Nordau Beach
14 minutes' walk
Relax with beachfront yoga classes, offering serene views; check for seasonal schedules or join local wellness retreats.
Shakshukia
1 minute' walk
Casual eatery known for its authentic shakshuka; vibrant atmosphere and creative breakfast options make it a local favorite.
Marketlv Vegan
4 minutes' walk
Offers a range of delicious vegan dishes in a cozy setting; known for its fresh ingredients and innovative menu selections.
Kiki
5 minutes' walk
Charming café with a warm ambiance, serving fresh salads and Mediterranean dishes; perfect for a casual lunch or coffee break.
Tel Aviv Port Area
10 minutes' drive
Lively area with bars, restaurants, and live music; popular spot for nightlife, especially on weekends with special events.
The Cameri Theater
25 minutes' walk
Renowned theater showcasing local and international performances; offers a rich cultural experience catering to all ages.
How to get around?
City Centre
Tel Aviv20 min
·
1.6
km
Airports
Ben Gurion International Airport (TLV)38 min
·
24.8
km
Haifa Airport (HFA)150 min
·
99.9
km
Want to get the best booking rate?
Access special rates for early reservations and start planning your dream beach holiday
Check Rates
Property information and rules
Check-in
from 15:00-23:59
Check-out
until 11 am
Guest Parking
No parking available.
Internet
is available in for free.
Breakfast
You can start your day with a full breakfast, which costs 58 ₪ per person per day.
Children & extra beds
There are no extra beds provided in a room.
There are no cots provided in a room.
Pets
Pets are not allowed.
Languages
Hebrew
Number of rooms:
35
Former name
dave gordon son of a brown
Questions of the users
About Scarlet Hotel
Are bathtubs available in all Foxy Deluxe Rooms?
5 November 2024
There are three Foxy Deluxe Rooms available. Two of them include bathtubs, while one features a shower.
Is there currently construction happening on Ben Yehuda Street outside?
12 February 2025
Ongoing roadworks are still in progress, but they are expected to be completed shortly. The hotel atmosphere remains lively and welcoming despite this.
Does the hotel offer an elevator for guests?
23 January 2025
Unfortunately, there is no elevator, as the building is a Bauhaus structure under conservation.
Is the dining area located within the hotel premises?
18 March 2025
The breakfast is served at one of the finest cafes in the city, situated just 200 meters from the hotel, allowing guests to immerse themselves in the Tel Aviv atmosphere.
Are bicycles available for guests to use?
14 April 2025
Bicycles are available free of charge for all guests.
Is there a laundry facility on-site?
21 May 2025
There is no laundry service available on-site, but arrangements can be made to send your laundry to an excellent nearby laundry service.
What parking options are available near the hotel?
30 March 2024
The recommended parking option is located at 28 Frishman Street, known as Tel Nordau parking lot. It's a public facility close to the hotel.
Are there safety deposit boxes available in the guest rooms?
11 June 2025
Each room is equipped with a safety deposit box for guests' convenience.
How can guests reach the nearest beach from the hotel?
17 September 2024
The closest beach, Gordon Beach, is just a three to four-minute walk away. Just head straight along Gordon Street to reach it.
Is there a coffee or tea facility available for guests?
16 October 2025
Rooms do not include kettles; however, a coffee machine is available in the hotel lobby for guests to enjoy.
Is breakfast provided at the hotel kosher?
4 December 2024
Breakfast served at the hotel is not kosher.
What type of electrical outlets are available in the rooms?
30 January 2025
Rooms are equipped with both type C and type H electrical sockets, accommodating various devices.