IMPERIAL HOTEL | Great Yarmouth ★ Seaside Luxury & Beachfront Bliss

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Imperial Hotel Great Yarmouth Exterior photo

Imperial Hotel Great Yarmouth Interior photo

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Key details

About the Hotel

13 To 15 North Drive, Great Yarmouth, United Kingdom, NR30 1EQ

Near the beach

Great

8.8

9.4

/10

5.0

4.7

Loved by Imperial Hotel guests

Comfortable beds
Excellent Wi-Fi
Attentive staff
Delicious food
Sea view room

"We stayed in a sea view room with balcony."

Jane W from United Kingdom

read full review

"Breakfast offered loads of options and really tasty"

Kerrie from United Kingdom

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"We were given a room on the top floor, it was much better than we could've imagined!"

Anonymous

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Imperial Hotel - A 4-star seafront hotel with air-conditioned rooms, two restaurants, and leisure facilities

Overlooking North Beach in Great Yarmouth, Imperial Hotel offers 39 air-conditioned rooms with flat-screen TVs, tea/coffee facilities, and safes. Select rooms feature sea views, super king beds convertible to twins, or family-friendly configurations with bunk beds and shared bathrooms. Café Cru Restaurant serves British and French cuisine with a modern twist, while The Terrace provides sea-view dining with a retractable roof. Guests have access to a fitness center, golf course, and tennis courts, with Pirates Cove Adventure Golf and Gorleston Golf Club nearby. The hotel includes a business center, conference space, and complimentary Wi-Fi. Imperial Hotel is 0.5 km from Joyland and 1 km from SEA LIFE Great Yarmouth, with Norwich International Airport 40 km away.

Pros

Sea-view rooms include air conditioning, bathrobes, and in-room fridges with fresh milk.

Café Cru Restaurant holds 2 AA Rosettes for its British-French fusion dishes.

Leisure facilities span a fitness center, golf course, and tennis courts.

Family 4 Suites accommodate two adults and two children with bunk beds and shared bathrooms.

Cons

Some rooms share bathrooms, which may inconvenience privacy-seeking guests.

The hotel's seafront location can result in higher noise levels during peak seasons.

Must-do experiences

Stroll the historic Wellington Pier for stunning seaside views.
Indulge in fresh fish and chips at Marie's Cafe on the beach.
Discover the Time and Tide Museum for local maritime history.
Visit the charming market on Thursday for local crafts and delights.
Experience the magic of the Great Yarmouth Hippodrome Circus.

Location: Perfect

9.4/10Review score

Hotel on map

Guest Emotional Experience

Safe HavenDog-friendly

“We had a small dog and they catered for this even offering the dog a sausage for breakfast.”

Peter from United Kingdom

Away at HomeBig and cozy

“The bed is as big as a boat.”

GLENDA

Strange & UniqueVintage Charm

“I loved the vintage lift to get to the third floor; I've never heard one of those before so it was fun.”

Helen

View all

Select your room type

Find detailed information on rooms, amenities, and exclusive deals for your ideal beach holiday

House Double

2 persons

165 sq. feet

1 King-size bed

Heating

Air conditioning

room details

Sea View Double or Twin

2 persons

165 sq. feet

1 King-size bed

Shower

Heating

room details

Sea View Double

2 persons

165 sq. feet

1 King-size bed

Heating

Air conditioning

room details

House Single

2 persons

140 sq. feet

1 Single bed

Heating

Air conditioning

room details

Click button to see more rooms

Show all rooms

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Prices and availability

View real-time room availability and secure the best rate for your travel dates

Facilities

Enjoy modern comforts, from ocean-view suites to family-friendly options with breakfast included

Facilities: Great

8.7/10Review score

General

No smoking on site
Wi-Fi
Parking
Safe deposit box
24-hour reception
VIP check-in/ -out
Express check-in/ -out
Pets allowed
Rooms/ Facilities for disabled
Security
Luggage storage
Lift
Smoke detectors
Electric vehicle charging station
Fire extinguishers
Key access

Sports & Fitness

Hiking
Cycling
Tennis court
Bowling
Golf course

Guest Parking

Electric kettle

Services

Pet amenities available
Room service
Housekeeping
Car hire
Laundry
Dry cleaning
Welcome drink

Dining

In-room breakfast
Restaurant
Snack bar
Bar/ Lounge area
Dinner
Packed lunches
Special diet menus

Business

Business centre
Meeting/ Banquet facilities
Fax/Photocopying

Children

Board games
Children's menu

Facilities for people with disabilities

Toilet for disabled
Bathroom for disabled

Spa & Leisure

Beach access
Sun terrace
Leisure/ TV room

Room features

Air conditioning
Heating
Soundproofed rooms
Terrace
Tea and coffee facilities
Ironing facilities

Bathroom

Free toiletries

Self-catering

Electric kettle

Media

Flat-screen TV
Direct dial telephone
AM/FM alarm clock

Room decor

Carpeted floor

Dining Onsite

At the Imperial Hotel, guests can indulge in a delightful range of British cuisine across two unique dining venues, each offering a warm and inviting atmosphere. From family-friendly settings to traditional dining experiences, there is something to please every palate while enjoying stunning sea views and the charm of the hotel.

Imperial Hotel Great Yarmouth Restaurant photo

Cafe Cru

British

Ambiance

Traditional and cozy, perfect for intimate dinners or leisurely lunches.

Key Offerings

Features a menu rich with vegetarian, vegan, gluten-free, and dairy-free options, offering a diverse taste of British classics. Open for dinner and Sunday lunch.

Reservation

Recommended

Monday to Saturday: 18:00 - 21:00; Sunday: 12:00 - 15:00

The Terrace

British

Ambiance

Family-friendly with a modern twist, ideal for enjoying meals alongside breathtaking sea views.

Key Offerings

Offers an all-day dining experience including breakfast, lunch, dinner, and traditional high tea, with diverse dietary options available.

Reservation

Not needed

Daily: 07:00 - 21:00

Bar Fizz

British

Ambiance

Traditional and family-friendly, great for casual gatherings and relaxing drinks.

Key Offerings

Serves light meals and drinks throughout the day, with vegetarian and vegan choices, perfect for unwinding after a day of exploration.

Reservation

Not needed

Daily: 11:00 - 23:00

Imperial Hotel Location

13 To 15 North Drive, Great Yarmouth, United Kingdom, NR30 1EQ

Map view

13 To 15 North Drive, Great Yarmouth, United Kingdom, NR30 1EQ

City landmarks

Aquarium

SEA LIFE Great Yarmouth

4900 ft

Park

Pleasure Beach

1.3 mi

Theme Park

Joyland

2100 ft

Museum

Time and Tide Museum

5100 ft

Landmark

Hippodrome Circus

4000 ft

Museum

Norfolk Nelson Museum

1.0 mi

Landmark

Great Yarmouth Row Houses

1.0 mi

Harbour

Wellington Pier

5200 ft

Church

Great Yarmouth Minster

3300 ft

Museum

Elizabethan House Museum

5000 ft

Landmark

House Of Wax

2800 ft

Landmark

Wellington Arch

4500 ft

Church

St Mary's Church

2200 ft

Landmark

The David Howkins memorial Charity Museum

3700 ft

Museum

The Tolhouse Gaol

4800 ft

Mall

Market Gates Shopping Centre

2900 ft

Landmark

Merrivale Model Village

1.0 mi

Landmark

Great Yarmouth Grey Friary

3900 ft

Landmark

Jurassic Journey

3200 ft

Landmark

Great Yarmouth Marine Parade

1.5 mi

Landmark

King Henry's Tower

2100 ft

Church

Saint Pauls Church

3400 ft

Landmark

Great Yarmouth North Beach

2200 ft

Nearby

Harbour

Great Yarmouth Britannia Pier

1800 ft

Hollywood Cinema

1300 ft

Theatre

Britannia Pier Theatre

1300 ft

Venetian Waterway Gardens

300 ft

Brittania Pier Fair

1300 ft

Majestic Amusements

1400 ft

Hollywood Royalty Cinema

1700 ft

Restaurants

Garrods Bar & Restaurant

400 ft

19/20 North Drive Furzedown Hotel

Burlington Palm Hotel Restaurant

900 ft

North Drive

No.29 Bar and Kitchen at The Kensington

1200 ft

29 North Drive

Pub on the Prom

1800 ft

77 Marine Parade

Strollers Restaurant

1600 ft

77 Marine Parade The Prom Hotel

The Dining Room

1900 ft

68 Marine Parade

Chico's Restaurant

2100 ft

60 Marine Parade

The Regent

2300 ft

71 Regent Road

Albatross Italian Restaurant

2300 ft

70 Regent Road

Charcoal Grill Steak House

2100 ft

63 Marine Parade

Charlie's Tapas Restaurant

2500 ft

42 Regent Road

Explore Great Yarmouth

Joyland

8 minutes' walk

A classic amusement park featuring whimsical rides and classic fun for families and kids of all ages.

Great Yarmouth Britannia Pier

7 minutes' walk

A lively pier offering arcades, eateries, and entertainment shows, perfect for a fun day by the sea.

Hippodrome Circus

15 minutes' walk

Home to spectacular circus performances, the Hippodrome is a historic venue that captivates guests year-round.

SEA LIFE Great Yarmouth

18 minutes' walk

An engaging aquarium showcasing marine life, offering interactive exhibits and child-friendly activities.

Gorleston Beach

12 minutes' drive

Ideal for relaxation, this beach features sandy shores and calm waters, perfect for a peaceful day out.

Pleasure Beach

25 minutes' walk

A thrilling amusement park with rides and attractions, catering to adventure seekers and families alike.

Venetian Waterway Gardens

2 minutes' walk

Beautiful landscaped gardens perfect for a leisurely stroll, enjoying nature, and family picnics.

Garrods Bar & Restaurant

2 minutes' walk

A cozy atmosphere featuring local dishes and an extensive drinks menu, perfect for casual dining.

Burlington Palm Hotel Restaurant

4 minutes' walk

An elegant dining experience with a focus on seasonal ingredients, offering a delightful menu for fine dining.

No.29 Bar and Kitchen at The Kensington

5 minutes' walk

A trendy spot with a relaxed vibe, serving modern British cuisine and craft cocktails in a stylish setting.

Britannia Pier Theatre

5 minutes' walk

Home to various performances, including comedy shows and musical acts-ideal for family-friendly entertainment.

Hollywood Cinema

5 minutes' walk

A classic cinema showing the latest films, offering an enjoyable evening out for individuals and families.

How to get around?

City Centre

Great Yarmouth9 min · 2300 ft

Airports

Norwich International (NWI)58 min · 23.8 mi

Train

Great Yarmouth Railway Station15 min · 4000 ft

Berney Arms Railway Station12 min · 4.8 mi

Bus

Bus stop2 min · 400 ft

Want to get the best booking rate?

Access special rates for early reservations and start planning your dream beach holiday

Check Rates

Property information and rules

Check-in

from 15:00-23:59

Check-out

until 10 am

Guest Parking

Private parking is possible on site for free.

Internet

Wireless internet is available in for free.

Breakfast

At the hotel Imperial guests are invited to a full breakfast served for free.

Children & extra beds

There are no extra beds provided in a room.

Pets

Pets are allowed on request.

Year renovated:

2012

Number of floors:

Number of rooms:

Reviews and Ratings

Feedback about Imperial Hotel from previous guests about their experience.

Review summary

Based on recent reviews

The Imperial Hotel enjoys a superb location, just a few meters from both the beach and The Waterways. Many guests appreciate the spacious, well-designed bedrooms and bathrooms that feature both a bath and rainfall shower. The Cafe Cru restaurant is often praised for its high-quality, delicious food, with the inclusive breakfast offering a decent range of choices. While some found the dessert, specifically the honey roast peaches, disappointing, many others consider the hotel excellent value for money, especially with the added bonus of free parking next to the building.

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Review score

Based on 532 verified reviews

9.1/10

Perfect

94%

Recommend

Staff

9.6/10

Location

9.4/10

Free Wi-Fi

8.4/10

Value for money

8.4/10

Pros

Comfy bed

Excellent breakfast

Helpful staff

Good food

Cons

Dirty room

Damp smell

Filthy cups

based on 982 reviews

4.5/5

Jordan from United States

Family with children

Best Sea View

3 nights in November 2025

Reviewed:January 08, 2026

9.2/10

fantastic stay!

daily room servicecomfy bedshuge bathroomtop floor room

i enjoy a great experience here. the room include daily room service. the comfy beds are lovely. the huge bathroom is perfect for relaxation. i found top-floor room better than i expected.

i notice very little problem. the prizes in the restaurant is high.

Dining

9/10

breakfast was delicious with a good range. staff are very helpful there. service in the restaurant was superb. the restaurant features authentic style and quiet atmosphere.

Rooms

9/10

the house double room i stayed in was excellent. i find the rooms clean. the rooms features beautiful furnishings. there is daily room service available and staff clean every thing good.

Location

9/10

the spot is quiet enough despite been on the front. waterways is only few metres away. the beach is also close. the waterways gives many option for walking and seeing local area.

Service

10/10

the staff are cute with good service. all the staff are nice. the staff are friendly. i find the staff really good, especially tina and lesley, they are very helpful.

Facilities

9/10

the hotel has original features such as the double door lift. the bar area is nice. a car park is available at no cost. breakfast is of high quality and provide a great way to start any day.

0 Helpful

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Colin from United Kingdom

Family with children

house double

3 nights in November 2025

Reviewed:December 30, 2025

9/10

comfortable stay with excellent service

clean hotellovely stafffree parkingquiet location

the breakfast room staff were especially lovely they were always ready to assist. the free parking was useful. the hotel location was fairly quiet.

i noticed a slight musty smell in the room otherwise it was clean

Dining

9/10

the breakfast offered a really excellent choice. everything tasted freshly made. the cooking was perfect and the presentation was great. i found the light batter on the haddock especially good.

0 Helpful

Aiden from Ireland

Family with children

Best Sea View

3 nights in November 2025

Reviewed:December 05, 2025

9.0/10

excellent experience

comfortable bedsspacious bathroomuseful charging points

the room was clean, with daily room service provided. the beds were comfortable, i slept well each night. the bathroom was spacious, it featured a great walk-in shower. i found electrical charging points for vehicles very useful.

Service

9/10

the staff members were always friendly and warm. they were attentive at all times and made sure everything was to my liking. lesley at reception was very efficient upon check-in.

Facilities

8/10

Parking was convenient, with space available in the hotel's lot. the hotel provided a stair lift . I noted it required staff assistance for operation. comprehensive wine lists with wines from all over the world are available.

Location

10/10

The hotel is located directly on the promenade. its location is perfect. It's opposite the beach. i could easily access the seafront from the hotel.

Dining

9/10

breakfast was a wonderful experience with many choices. i enjoyed the imperial breakfast, very comprehensive. the food was AMAZING!!! the themed dinner on friday evening was also fantastic.

0 Helpful

Grace from United Kingdom

Couple

House Double

4 nights in August 2025

Reviewed:October 08, 2025

6/10

friendly staffmusty smellold decor

the staff are friendly and breakfast tasted good.

the room smelled musty it felt old and the shower had no power control. the decor felt old and worn.

0 Helpful

Harper from United Kingdom

Family with children

House Double

3 nights in August 2025

Reviewed:September 15, 2025

9.6/10

really good times!

friendly staffhelpful luggage assistanceclean hotelgood breakfast

i thought the staff was amazing and very friendly. a nice man helped me with my luggage at arrival, that was really nice. the hotel was clean and the lift was really cute. i had sea facing rooms and a good breakfast each morning.

the rooms had a little smell to it, or was just musty. the decor in general, felt dated and tired, i must say.

Dining

9/10

the hotel kindly made a table for 13 for breakfast and evening meals. the menu had amazing food enjoyed by all. the staff was professional too.

Location

10/10

this hotel overlooks the sea. that makes it very convenient for walks. it is also a nice hotel.

Rooms

9/10

my room was well prepared to a good standard. it was a combo of family suites and rooms. the rooms was good.

Facilities

10/10

the hotel was good. they also let me charge my phone. i liked those nice gestures.

Service

10/10

the staff are always friendly and nice. they always give gluten free options. they were super with my dog.

0 Helpful

Questions of the users

About Imperial Hotel

Are there rooms with easy access for guests with disabilities?

10 January 2024

The hotel offers a wheelchair-friendly room located on the 3rd floor, featuring a walk-in wet room and safety handles. Accessibility is limited as the hotel has an entrance with about 10 steps but a chair lift is available to assist.

Is it possible to bring my dog along during my stay?

5 March 2024

Dogs are welcome at the hotel for a fee of £20, which covers cleaning costs. Dogs should not be left unattended in rooms, but they can join you on the Terrace for meals.

What are the parking arrangements for guests?

20 April 2024

There is a car park available at the hotel, but it operates on a first-come, first-served basis. Guests with a blue badge can park for free along the seafront.

Can you tell me about the dining options available?

3 February 2024

The hotel features several dining choices, including the Café Cru Restaurant, which holds 2 AA Rosettes, serving breakfast, lunch, and dinner. The Terrace offers a scenic experience with stunning sea views.

What should I expect in terms of toiletries during my stay?

16 March 2024

Toiletries are provided for guests, although it's advisable to bring extra supplies if you're planning a longer visit.

How many steps are there to reach the reception?

12 April 2024

Guests will find approximately 10 steps from the public entrance to the reception area, which is accessible via a chair lift.

Are there family-friendly accommodations available?

30 May 2024

Yes, the hotel offers family suites that can accommodate up to 4 guests, featuring a double room connected to a room with bunk beds for children.

Are there specific times when breakfast is served?

22 June 2024

Breakfast is available Monday to Friday from 7:00 AM to 9:30 AM, and on weekends from 8:00 AM to 10:00 AM.

How does the hotel accommodate for guests with allergies or special dietary needs?

7 July 2024

The chefs are happy to modify dishes to cater to specific dietary requirements, ensuring all guests can enjoy their meals.

Is there a lift serving all guest rooms?

15 August 2024

Yes, the hotel is equipped with a lift that provides access to all guest floors, making it easier for everyone to navigate.

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IMPERIAL HOTEL, Great Yarmouth

About the Hotel

Loved by Imperial Hotel guests

Imperial Hotel - A 4-star seafront hotel with air-conditioned rooms, two restaurants, and leisure facilities

Pros

Cons

Must-do experiences

Select your room type

Prices and availability

Facilities

General

Sports & Fitness

Guest Parking

Services

Dining

Business

Children

Facilities for people with disabilities

Spa & Leisure

Room features

Bathroom

Self-catering

Media

Room decor

Dining Onsite

Cafe Cru

The Terrace

Bar Fizz

Imperial Hotel Location

Reviews and Ratings

fantastic stay!

comfortable stay with excellent service

excellent experience

really good times!

Next best alternative

Popular hotels all over the world